WorldPride 2028 Bid
I worked on the creative concept for Cape Town’s successful bid to host WorldPride 2028—the first time the event will be held in an African city. The bid was backed by the City of Cape Town, Cape Town Tourism, and the Western Cape Premier, marking a major milestone for the region.
Our approach blended subtle African influences with bold LGBTQ+ representation, using vibrant community imagery and a clean, modern style. This kept the focus on diversity and inclusion. With the bid secured, we’re now gearing up to bring the event’s creative vision to life ahead of 2028.
